<?xml version="1.0"?>
<oembed><version>1.0</version><provider_name>Arbeitsgemeinschaft der Universit&#xE4;tsverlage</provider_name><provider_url>https://universitaetsverlage.eu</provider_url><author_name>XMLRPC</author_name><author_url>https://universitaetsverlage.eu/author/xmlrpc/</author_url><title>Executing Strategic Product Planning - A Subject-Oriented Analysis and New Referential Process Model for IT-Tool Support and Agile Execution of Strategic Product Planning - Arbeitsgemeinschaft der Universit&#xE4;tsverlage</title><type>rich</type><width>600</width><height>338</height><html>&lt;blockquote class="wp-embedded-content"&gt;&lt;a href="https://universitaetsverlage.eu/bucher-e-books/titel/executing-strategic-product-planning-a-subject-oriented-analysis-and-new-referential-process-model-for-it-tool-support-and-agile-execution-of-strategic-product-planning/"&gt;Executing Strategic Product Planning &#x2013; A Subject-Oriented Analysis and New Referential Process Model for IT-Tool Support and Agile Execution of Strategic Product Planning&lt;/a&gt;&lt;/blockquote&gt;
&lt;script type='text/javascript'&gt;
&lt;!--//--&gt;&lt;![CDATA[//&gt;&lt;!--
		/*! This file is auto-generated */
		!function(d,l){"use strict";var e=!1,o=!1;if(l.querySelector)if(d.addEventListener)e=!0;if(d.wp=d.wp||{},!d.wp.receiveEmbedMessage)if(d.wp.receiveEmbedMessage=function(e){var t=e.data;if(t)if(t.secret||t.message||t.value)if(!/[^a-zA-Z0-9]/.test(t.secret)){var r,a,i,s,n,o=l.querySelectorAll('iframe[data-secret="'+t.secret+'"]'),c=l.querySelectorAll('blockquote[data-secret="'+t.secret+'"]');for(r=0;r&lt;c.length;r++)c[r].style.display="none";for(r=0;r&lt;o.length;r++)if(a=o[r],e.source===a.contentWindow){if(a.removeAttribute("style"),"height"===t.message){if(1e3&lt;(i=parseInt(t.value,10)))i=1e3;else if(~~i&lt;200)i=200;a.height=i}if("link"===t.message)if(s=l.createElement("a"),n=l.createElement("a"),s.href=a.getAttribute("src"),n.href=t.value,n.host===s.host)if(l.activeElement===a)d.top.location.href=t.value}}},e)d.addEventListener("message",d.wp.receiveEmbedMessage,!1),l.addEventListener("DOMContentLoaded",t,!1),d.addEventListener("load",t,!1);function t(){if(!o){o=!0;var e,t,r,a,i=-1!==navigator.appVersion.indexOf("MSIE 10"),s=!!navigator.userAgent.match(/Trident.*rv:11\./),n=l.querySelectorAll("iframe.wp-embedded-content");for(t=0;t&lt;n.length;t++){if(!(r=n[t]).getAttribute("data-secret"))a=Math.random().toString(36).substr(2,10),r.src+="#?secret="+a,r.setAttribute("data-secret",a);if(i||s)(e=r.cloneNode(!0)).removeAttribute("security"),r.parentNode.replaceChild(e,r)}}}}(window,document);
//--&gt;&lt;!]]&gt;
&lt;/script&gt;&lt;iframe sandbox="allow-scripts" security="restricted" src="https://universitaetsverlage.eu/bucher-e-books/titel/executing-strategic-product-planning-a-subject-oriented-analysis-and-new-referential-process-model-for-it-tool-support-and-agile-execution-of-strategic-product-planning/embed/" width="600" height="338" title="&#x201E;Executing Strategic Product Planning &#x2013; A Subject-Oriented Analysis and New Referential Process Model for IT-Tool Support and Agile Execution of Strategic Product Planning&#x201C; &#x2014; Arbeitsgemeinschaft der Universit&#xE4;tsverlage" frameborder="0" marginwidth="0" marginheight="0" scrolling="no" class="wp-embedded-content"&gt;&lt;/iframe&gt;</html><thumbnail_url>https://universitaetsverlage.eu/wp-content/uploads/asolmerce/image-9783731509721.jpg</thumbnail_url><thumbnail_width>542</thumbnail_width><thumbnail_height>768</thumbnail_height><description>The origin of this research was the failed attempt or rather the impossibility of creating a working and effective information system to support the processes of Strategic Product Planning, based on existing process descriptions for that domain. This dissertation explores the origins of the according problems. As is discovered, the problems do not originate in error containing models or simple programming failures. Rather, as is explored, the origin of the encountered problems lies in fundament.</description></oembed>
